Tourism Cares Relaunches Meaningful Travel Map, Making Sustainable Travel Booking Easier
The findings of a new United Nations Environment Programme (UNEP) report reveal that global temperatures are on track to exceed limits set by the Paris Agreement that were meant to help avoid some of the worst effects of climate change.
At the same time, biodiversity loss (meaning the variety of things living on our planet) continues to hurtle forward at an alarming rate.
As we all absorb these types of headlines and developments, it’s natural to wonder what you as an individual, or as a traveler, can do to help.
Tourism Cares has come up with its own response to that question. The global non-profit organization recently relaunched its Meaningful Travel Map with a powerful new digital platform and a dedicated website designed to make responsible travel easier to find and act on by making it easier to discover and support impact-driven tourism businesses around the world.
The newly updated interactive Map is designed to connect travel professionals and also conscious travelers with nearly 800 vetted, sustainable tourism businesses across six continents.
This invaluable travel planning tool is dedicated to showcasing sustainability offers, story-driven profiles, curated itineraries, and more in order to help spotlight meaningful experiences that keep tourism dollars local, protect environments, and celebrate culture.
Translation: Travelers everywhere should bookmark the Interactive Map for use whenever planning a trip.
A press release from Tourism Cares explains that the newly enhanced map “simplifies the journey toward sustainable travel, offering a user-friendly platform that makes it easy to explore and book stays and experiences with confidence.”
“By blending discovery with purpose, the new platform helps every kind of traveler turn intention into impact,” adds the press release.
How it works
Designed as both a functional itinerary builder for travel trade professionals and an inspiration hub for curious explorers, the new map offers:
- Interactive map-based discovery: Travelers can find impact-driven experiences at a glance across the globe.
- Stories behind every experience: Listings highlight the people, communities, and impact behind each business or organization, helping travel professionals and travelers feel more connected and confident in their choices.
- Smooth, mobile-friendly browsing: The platform is designed for quick loading and simple navigation on any device, making it easy to go from inspiration to action.
- Practical tools for the travel trade: Call-to-action buttons, filters, destination maps and itinerary tools help tour operators and advisors quickly add vetted sustainable suppliers into their planning process.
Another important benefit of the map: By making responsible choices more
visible and easier to act on, the new Meaningful Travel Map platform
also helps to strengthen local tourism supply chains and keeps more
tourism dollars circulating within the communities visitors come to
experience, says Tourism Cares.
From social enterprises and
non-profits to small-scale tour operators, accommodations, and artisans,
every organization featured on the Meaningful Travel Map is vetted
against clear criteria so users can trust that each experience is
helping people and places thrive.
“The Meaningful Travel Map has
always been about connecting the heart of travel with the heart of
communities,” said Greg Takehara, CEO of Tourism Cares. “At a time when
it can feel harder than ever to identify and support truly sustainable
options, this new platform gives travel professionals and travelers a simple, hopeful way forward.”
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