Dive Brief: Lyft Media and advertising platform StackAdapt have teamed to launch programmatic, in-app advertising within the Lyft app, according...
Media
Pay TV: Making money but losing audiences Cable and satellite television7 remain significant players in media and entertainment, though subscriptions continue...
A Skift research study confirms the growing trend of planning trips through social media. The data highlights the significant role...
As flyers see a rise in seat squatters on airplanes, other travelers believe that negotiating a swap is a better...
Summary In 2025, there are estimated to be 5.42 billion total social media users worldwide, with an average person using...
President Trump’s social media company is moving to position itself as a financial services firm that will allow his supporters...
Dive Brief: Publicis Groupe’s U.S. media arm has acquired performance-focused digital marketing agency Dysrupt, according to a press release shared...
Dive Brief: Amazon unveiled a new service that lets other retailers manage contextually relevant campaigns on their own websites with...
As we prepare to enter 2025 Dave Winterlich, chief strategy officer of Dentsu, takes a look at the media and...
Index data reveals consumers’ primary reason for following a brand on social is to stay informed about new products or...